As the earth keeps on revolving and rotating, we also keep on moving and don’t prefer stopping on any particular thing. We move further with the developing world. We always choose to go with the one that is updated and latest. In line with this, the online world is becoming mobile now. No one is left behind in getting involved into this popular trend of mobile web browsing.
Mobile Web browsers as well as smart phones have transformed the mobile world into the whole universe of online sites, advertising and marketing. Over 60 percent of the consumer base has started using mobile devises to search required products and services before any purchase.
This way, a mobile user same as a computer user, visits search engines when they want to search on the mobile internet for something required. Such a changing scenario forcefully asks businesses to consider mobile as a significant device of their overall marketing campaigns.
You are already using Google, Yahoo, Twitter and Facebook on mobile-web. These all are the most-used mobile search engines as of now.
More than this many other popular sites can also be accessed through mobile. Hence, many of us are already familiar with using mobile-enabled versions of various websites. There is a difference between computer-viewable sites and mobile-enabled versions of those websites. For instance, there are two versions of Google itself. The one that we see on the Internet and the other we find on the mobile Internet.
Hence, you need to create mobile-version of your site if you want all the internet users, using it through a computer, laptop or a mobile, to visit your site from search engines. This multi-featured compact device has a capability to drive substantial traffic to your website which leads to increase the revenue. Hence, your site should also acquire mobile visibility. And if your site goes mobile, you of course need to go for mobile Search Engine Optimization.
Now, you must have caught with the question that what is mobile SEO? And how can it be added to your existing web-pages?
Mobile SEO is what you need to do to bring the mobile versions of your sites on the top pages of search engines that work on mobiles. For this, first of all we need to ensure that your site definitely opens and available to mobile search engines, and then optimize the sites as per mobile search engine scans.