“I don’t have any idea about the suitable flight schedule, need to Google it!”
“If you don’t know the correct address, you should Google it!”
“What? You don’t know the history of this author? You must Google it!”
Aren’t above all quotes kind of similar ones, which we hear or say usually?
The word “Google” has become the synonym of word “Search” for all of us as it is the most popular and acknowledged search engine.
Enormous online businesses depend on Google Algorithm to broaden their horizons as it is the phenomenon that determines process and criteria to rank a webpage on Google. In the other words, it is the set of rules that regulates how the webpage of a particular site will rank in this search giant. If the phrase ‘SEO Services’ is searched, the Google Algorithm will decide which SEO Services provider website should be placed where.
This makes it crucial for each online business or Blogger to keep updates about Google Algorithm or to keep track of the changes brought by Google in its Search Algorithm.
Google is such a search engine that makes changes into its algorithm quite frequently. Every year, it has been changed around 600 times. Most of these changes are minor. Google rolls out bigger algorithmic updates in the particular interval of few months as well. To overcome the hassle of spammers and black hat SEO technique is the key reason behind this.
Query Encryption, Panda 3.3, caffeine update, Expanded Sitelinks, Pagination Elements, 516 Algo Updates are few among the list of major Google Algorithmic updates. Considerable understanding on all these Google Algo updates offers great help with Search Engine Optimization.
‘Google panda’ update is considered as the most noticeable Google Algo update happened in past couple of years. It has brought revolution in the world of Search Engine Optimization. It affected a considerable percentage of search engine results, posing few positive as well as negative effects, last year when it was launched.
‘Google freshness’ update was another big Google Algorithm change or can be mentioned as the challenge for SEO Services providing companies, last year. It helped new and updated webpages to get top ranking.
Providers of SEO Services need to keep track of such a frequently changing Google’s Search Algorithm to offer result-oriented Search Engine Optimization. Though the experts in Search Engine Optimization able to gain knowledge on anything coming new into the Google Algorithm, it gets hard-hitting each time with the sudden new happenings into it. Google makes Search Engine Optimization task quite tough for the SEO Services provider, bringing rapid updations.
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